If you’re thinking of selling your home when the housing market is slow, a great listing agent can mean the difference between having your home sit unsold for months through repeated price drops and quickly attracting a great offer and successfully closing the deal. Today’s market is anything but slow for sellers, but according to our research, choosing the right agent still makes a big difference. Homes listed with a Redfin Agent sell faster, for more money, and are more likely to sell.
In order to measure this, we analyzed over 16,000 listings that came on the market in the first nine months of 2012. Compared to the competition, homes listed with a Redfin Agent:
- Were 12% more likely to sell within 90 days.
- Sold 6 days faster on average.
- Sold for $2,700 closer to their original list price.
In some markets Redfin Agents had an even more impressive advantage. For example, in San Diego, homes listed with a Redfin Agent sold for $6,861 closer to their original list price and were 31% more likely to sell than similar homes listed by other agents. In Portland, our agents sold homes for $2,934 more and 16 days faster than the competition.
Here’s a breakdown of how much more effective Redfin Agents were than the competition in the markets with enough listings to produce a statistically significant result:
Staying out in front of a market that is heating up is no accident. Throughout 2012, we aggressively hired new listing specialists across the country and grew our total listings business by 120 percent. Meanwhile, we also continued to make improvements in the tools we give our listing clients to maximize their home’s exposure on our site.
If you’re thinking of selling your home, find a Redfin Agent near you, read their reviews, and give them a call. You’ll be glad you did.