First Freakonomics, Then the Redfin Advantage, Now An Academic Study Spanning Six Years

Last February, when the rain wouldn’t stop and we were bored out of our minds, Redfin released a year of sales records indicating that our buyers on average got a better deal than customers of other brokerages, on top of the commission savings. Mose Andre, Redfin’s compulsive stats man, has only recently recovered. Hundreds of… Read More

How Can You Be A Discounter if There is No Standard Price?

A random follow-up thought to the 60 Minutes controversy: one thing we’ve always wondered about is how traditional real estate brokers can insist on calling Redfin a discounter while strenuously maintaining there is no standard commission? The six percent commission is supposedly an emotionally void concept, but anyone who offers to charge less is reviled… Read More

60 Minutes Aftermath: Hell Hath No Fury Like a Realtor Scorned

Redfin and the traditional real estate industry duked it out on 60 Minutes last night. The segment aired second, after Mitt Romney took a stand against polygamy, but was the most popular video until losing out to a wayward penguin who swam 3,000 miles to Peru (Sasha Aickin just sent an e-mail around saying “we… Read More

OK, We Can Be Moved .01%

Thanks to McKinsey-trained Kevin Boer, one of several brokers who reviewed Redfin’s NWMLS data, Redfin has discovered that we screwed up the accounting for one transaction in our analysis of Redfin’s negotiating advantage. Except for this transaction, Kevin seems to have corroborated our analysis. We originally reported that our King County buyers got a final… Read More

Holy Guacamole! Move.com Squares Off with Redfin at Inman

At real estate’s big Inman technology conference in Manhattan, Redfin squared off with Allan Dalton, Move.com’s President of Real Estate, in a keynote session entitled high-touch vs. high-tech, about the differences between online brokers and traditional real estate agents. Move.com runs Realtor.com for the National Association of Realtors, publishing listings nationwide. It has also threatened… Read More