When it comes time to get your home ready to list for sale, you’ll want your home to shine online so it will stand out from the crowd and attract the best home buyers. After all, the goal is to have home buyers fall in love with your home online so they make it a priority to see your home in person. Read on for our photography tips to get your home sold and if you’d like to learn more about the whole selling process, come to our free home selling class in Scottsdale on March 22nd
1. HDR Photography
Finding a quality company to do HDR photos isn’t easy and its not always cheap, but the photos are significantly better and worth every penny. Below you’ll find two photos that show you exactly how much impact HDR can make on any photo. Take note of the colors that pop through the room and the detail behind the glass doors and the color in the kitchen.
If you want to know more about HDR Photography, here is a recent post about stepping up your home photos with HDR Photography.
Photo Example: Non-HDR vs. HDR
2. Go Wide, Wide Angle that is
The standard DLSR camera has a viewing angle of 74 degrees due to the small sensor built into the camera. Full frame (read: expensive) cameras have about an 84 degree viewing angle. Add a wide angle lens to the full frame sensor and you’re looking at 114 degree viewing angle. The extra 30 degrees you get with a wide angle camera lens is enough to make or break the shot. Here are some sample photos.
Photo Example: Point and Shoot Camera (left), Standard Lens DSLR (center), Wide Angle Lens (right)
3. Shoot from the Hip, Literally
The single most eye opening technique I ever learned was to shoot from the hip. When you are looking through the camera’s viewfinder its hard to see the difference in the photo, but once you look at the photos side by side you can see how a few inches can make a big difference. By shooting a little lower the photo looks more natural and balanced. Oddly enough it looks like you took the photo from a normal height.
Photo Example: Shot from Eye Level (left) vs Shot from Hip (right)
4. Photograph Like You’re Giving the Buyer a Home Tour
Lets say a home buyer knocks on your door and they ask to see your home that is for sale. Would you say “sure, just put on this blind fold so i can take you to each room and reveal each room one at a time!” Typical photos do just that, they show the home one room at a time and in a rather random order.
What you want to do is walk the buyer through the home, one room, one hallway at a time. Let the home buyer get a feel for how the home is laid out. For a home buyer, knowing the kitchen flows out to the great room could be a huge selling point. Some home buyers want to know when they bring groceries in from the car they will walk straight from the garage to the kitchen instead of having to walk to the other side of the house to put their groceries down.
Don’t try to guess at the angles, just take the photos one room at a time and don’t be afraid to include the hallway in the photo or a photo of the hallway that shows how the bedrooms are laid out.
Photo Example: Showing the Home’s Floor plan
If you’d like to learn more, then join us for our Home Selling Class on Thursday!
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