The Swedish-based clothing store, H&M, celebrated its entrance to the Seattle market last week with the grand opening of its Southcenter mall location. This is a big hoopla for fashion enthusiasts who enjoy purchasing items on the cheap. H&M’s addition to Southcenter was a part of the shopping center’s $240 million expansion and redesign. I have yet to make a trip to Southcenter (I don’t handle traffic well) but local press have been raving about the improvements. Can’t. Stop. Reading. About. It.
The positive press and improvements are good for Renton homeowners. Southcenter tends to be the mall of choice for people in south Renton—and Eastsiders in general. It’s just a quick hop on 405 and provides more discount stores than Bellevue Square. Google Maps estimates the drive from Renton to Southcenter at 3.4 miles, nearly 10 minutes without traffic (does this ever happen… no traffic?).
Southcenter has its loyal customers, but I never saw home listings advertising proximity to the retail monstrosity. Perhaps, with its updated, more modern and clean physique, we’ll see more Renton listings referencing Southcenter?
According to Redfin, 198 homes in Renton sold in the past three months. The most expensive home sold for $1,080,000 and least expensive was a flock of land for $83,312. With the exception of the Newcastle/Renton waterfront homes, the majority of Renton homes fall under $1 million.
I think buyers looking at a $300,000, $500,000 or even $1 million home in Renton would like to know that the new and improved Southcenter mall is less than 4 miles away. Don’t you? H&M, Forever 21 and Blue C Sushi all a short bike ride away… sounds like the making for new advertising campaign.