Staging Really does help sell homes. These 4 properties were all vacant homes. One is Huntington Beach was on the market for over a year with no offers. We staged it in May and it received 3 offers in 3 days and sold in 6 days.

Staging helps show people how nice a home can be. When it looks beautiful, potential buyers feel better about it and they seem to percieve a better value for their dollar. Vacant homes look dull and boring. All there is to look at are the imperfections, paint, dirty carpet, etc.
Staging is not about hiding things. It’s about coaching a seller into fixing / repairing, and cleaning before staging. Staging just shows the property at it’s best. It’s like when you dress up to go out to visit friends. You want to look your best.

Check out our success stories at our website.
http://www.CoastHomeStaging.com

I still can’t imagine a multiple offer situation in this market, yee of little faith, I guess.

Thanks for the perspective… price it right, make it look good, and hope for the best.

Correct pricing is very important. Sellers have to be realistic about what their home is worth in THIS market. I occassionally deal with home sellers who tell me “I am not going to let the market dictate how much I sell my house for”. Those are the homes that sit for months without viable offers, and then have to take a big price reduction whether they are staged or not. Staging is not license to overprice you home. Chances are, if these home sellers had priced their home correctly in the beginning, the home would have sold more quickly (thereby saving the seller the additional carrying costs) and for a better price than if they overprice the home and then have to take a price reduction later.

As a home stager, I don’t get involved in the pricing of a home and never discuss it with the homeowner. That is the job of the listing agent. But I am fortunate to work with a number of listing agents that know how to properly and realistically price their listings.

Staging helps sell realistically priced homes, in any market, faster and for more money. Nothing will help sell an overpriced home except a big price reduction.

Thanks for sharing your services. So… really? Homes have been selling over asking?

In general, what role do you think price plays when selling a home?

I don’t quote national staging statistics because real estate markets in each city, or even each neighborhood are very different. Also, the skills of each stager is different. The most important statistics are the statistics from the individual stager or staging company. Last year, almost 80% of the homes I staged sold in 60 days or less. Half of those sold in less than 30 days and several of those sold in less than 10 days many for full asking price, and several for over asking price.

Simply put, when you put your home on the market, you are entering it in a beauty contest. The best looking homes sell faster and for a better price regardless of market conditions. Well-done professional staging does help sell homes.

The Los Angeles Times featured my company in an article in the Sunday Real Estate section March 16, 2008. You can read the article here:http://www.latimes.com/classified/realestate/news/la-re-staging16mar16,0,4612003.story