February 11, 2008

Not So Much Fanfare As Price Reductions Go Under The Radar

It used to be the case that if a home for sale was given a price reduction you would be sure to hear about it. The realtor would go to town with exclamation marks and capital letters in the house’s listing and a “New Price” signpost might be proudly displayed outside the home in question.

What I’m noticing these days is that as price cuts become more and more prevalent, there is a corresponding reluctance to sing from the rafters about them.

In fact several homes in my patch have quietly had their prices reduced with no fanfare whatsoever. These include 49 Evergreen Lane which was slashed from $2,275,000 to $1,995,000, and 927 Euclid Avenue which had a diminutive cut from $1,075,000 to $1,050,000 after a break from the market and which is sale pending as I write.

Sign of the times I suppose.

Here are two more with new, leaner prices:

moraga ave Not So Much Fanfare As Price Reductions Go Under The Radar

4463 Moraga Avenue, Oakland (above): 3++/2 Mediterranean with new deck, “spacious” backyard and path to Piedmont Avenue. Reduced from $834,000 to $799,000.

fairlawn drive 293 Not So Much Fanfare As Price Reductions Go Under The Radar

293 Fairlawn Drive, Berkeley (above): 2/1 remodeled home with views. Reduced from $779,000 to $749,000.

And, in what still seems to me to be a fairly slow market, given that spring is creeping over the windowsill, there is just one “Coming Soon” that I know of at 14 The Uplands in the Claremont neighborhood (see map below).

 Not So Much Fanfare As Price Reductions Go Under The Radar


Comments (2)

pop said:

Tracey – I’ve been thinking this a long time, and it’s time to say it publicly: thank you for the excellent photos/visuals you include in your blog posts.

I’d guess you take a small digital camera with you when viewing homes (to capture shots like the first two), and/or you’re experienced capturing seller’s or listing agent’s photos and using them on the blog, and it’s clear you appreciate Google maps and Google earth.

I list the above to give suggestions to other authors (on Redfin and elsewhere) about what stands out. Today’s post is a fine example of using relevant images of the actual home, often a “personal” take rather than what we’d see on MLS, rather than cartoon drawings and clip-art. Your use of maps is also very instructive and gives us readers precise information.

Thanks for the extra time you spend, and I hope other authors take note and follow in your footsteps.

Tracey Taylor said:

Pop: Thank you so much for your comment. It is much appreciated. Makes all that downloading and map grabbing feel worthwhile!

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