February 25, 2008

Realtor vs. realtor vs. agent

24716554 Realtor vs. realtor vs. agentOver the past year, our writers have been called on the carpet for using the word “realtor.” Not using the word so much as spelling it incorrectly. As many are quick to point out, realtor should have a capital “R,” as in Realtor. Why you ask? Because not all agents are the same, and if you’ve earned the “R” designation, then you want it used right.

In a nutshell, an agent is a person who has studied and passed the state exam and activated their real estate license. (That is agent with a lower case “a.”) However, you can join the National Assocation of Realtors (NAR) and by virtue of your membership, you can change that “a” to an “R.” According to Realtor.com:

“Only real estate licensees who are members of the NATIONAL ASSOCIATION OF REALTORS® are properly called REALTORS®. They proudly display the REALTOR “®” logo on the business card or other marketing and sales literature. REALTORS® are committed to treat all parties to a transaction honestly. REALTORS® subscribe to a strict code of ethics and are expected to maintain a higher level of knowledge of the process of buying and selling real estate.”

The NAR, also known as The Voice for Real Estate®, touts itself as the largest professional association in the world, and is a whole business in and of itself, with marketing tools, education, financial services, and offering insurance and warranties, as well as other benefits.

Because not all agents are Realtors, we at Sweet Digs will endeavor to use the word “agent” in all of our posts, so as not to offend or accidentally bestow the honor on one not worthy. And our sincere apologies for past offenses.


Comments (8)

anna said:

Thanks, Susan; I certainly learned something new today. Isn’t blogging great like that?

susan.brady said:

It occurred to me that buyers and sellers might want to know this info, not just us bloggers. So a little investigation and there is one more piece of useless knowledge to cloud up our already overflowing brains!

anna said:

yay!

Craig Davidenko said:

I own and have been designing a real estate marketing website “FlatRateRealEstate” I have been trying to post on several blogs about the face of present and future real estate. One paragraph that I have wrote is the following…

Denial, some people think that certain things last forever.however those people eventually learn the plain and simple truth.many many years ago the dinosaurs romed the earth alongside real estate brokers and agents who held the “holy grail”..”the mls book” but then came along came the world wide web.dinosaurs extinct and brokers and agents wondering when people would notice that they in fact did not hold the “mls” anymore. the big listing fee is done and gone..to earn the big commission you’ll have to bring the buyer to the table!

THE FUTURE OF REAL ESTATE IS HERE AND COMING TO A TOWN NEAR YOU!

Craig Davidenko
flatraterealestate.com
912.398.7245

Ed said:

It’d be nice if we could report some of this spam that’s frequently on here & get it removed quickly…

What Do Agents and Kermit Have in Common? | Redfin San Francisco Sweet Digs said:

[...] to offer more green features, realtors (and/or agents, etc… as Susan distinguished in her recent blog) are getting on the green band [...]

susan.brady said:

Thanks for the heads up Ed. I got rid of the obvious one. The Agents/Kermits is a pingback, so I left it. And Craig is trying to cross blog – so will go ahead and leave it for now.

Craig Davidenko said:

Hey Ed, go play a violin!

Post your comment




close