What Do Agents and Kermit Have in Common?
Kermit is already green and agents are turning green. It’s the latest hip thing to do. From driving a hybrid, getting a building LEED certified or installing solar panels, everyone is making the effort to live a more sustainable life.
As homes and the materials that go into making a home begin to offer more green features, realtors (and/or agents, etc… as Susan distinguished in her recent blog) are getting on the green band wagon.
The WSJ recently highlighted the latest trend in the real estate profession, where agents are “…promoting their knowledge of eco-friendly and energy-efficient properties…” They get smart by taking classes on “…things like geo-thermal heat pumps and how to help home buyers qualify for grants and tax credits for energy-saving improvements.” It seems like agents can become certified as a EcoBroker, by an organization of the same name that offers courses on designs, products and understanding tax rebates.
I’m all for being green and creating a home that encourages sustainability. But, do I or anyone else need a specialized agent for this? As the article mentions, “… some housing experts question whether some agents are using a cursory knowledge of green building as a marketing ploy in a tough market.” Hmmm… I definitely see both sides of the story. Your take?
